Have you been wondering how to create a strong brand & packaging for your product-based business?

If you’re planning on launching your own business you’ll know that there are many things to think about when it comes to design:

→ Finding the ‘big idea’ to stand out from your competitors
→ Creating a distinctive brand identity
Launching your brand to the market
→ Social media strategy
→ Keeping brand consistency across all new applications

And much more…

If you feel overwhelmed or not sure where to start when it comes to bringing your idea to life with branding & packaging design, you’ve come to the right place!

This is for you if…

→ You’re excited to launch your product to the market but you don’t know where to start - it can be pretty overwhelming to do it all by yourself!

You don’t have enough time to work on all the aspects of your business, we know how hectic can be launching your business!

→ Are you trapped in analysis paralysis, afraid of making the wrong choice, and end up making no choice at all?

→ You don’t know how to identify your target audience, or have a hard time talking to your niche in their language.

→ You are starting out so might not have the biggest budget but are ready to invest in professional branding & packaging from the get go

Why branding and packaging so important for your business?

They say don’t judge a book by it’s cover, right? But the cover is pretty important when it comes to standing out against your competitors, branding and packaging design is what’s going to make your business sing!

The Startup Formula: Elevate

The Startup Formula: Elevate •

The Startup Formula: Elevate

Welcome to The Startup Formula Elevate – the ultimate package for elevating your brand to new heights.

This package has everything you need to make a remarkable impact, from in-depth strategy, creative naming, packaging solutions for a wider product portfolio to social media strategy to navigate the current market.

This package is all about giving you the complete toolkit to take your brand to the next level, ensuring a standout launch and a strong, engaging presence in the market.

Key elements included:

→ Discovery Call
→ Brief Questionnaire

PHASE 1: Definition (2 ROR)*
→ Naming Proposals
→ Brand Strategy
→ Creative Territories

PHASE 2: Creation (2 ROR)*
→ Primary & Secondary Logo proposals
→ Packaging proposals for 2 master SKUs
→ Typography
→ Colour Palette
→ Bespoke Icons/Patterns/Illustrations
→ Additional SKUs Rollout Design

PHASE 3: Launch (2 ROR)*
Social Media Assets
→ Social Media Strategy
→ Instagram Launch Posts (mix of static & animated)
→ Instagram Launch Stories (mix of static & animated)
→ Instagram Background Templates
→ Instagram Highlight Icons
Unboxing Experience
→ Mailer Box Design
→ Leaflet/Brochure
→ Sticker Sheet

PHASE 4: Implementation
→ Brand Guidelines
→ Assets Delivery

Timeline: 8-9 weeks

Investment: £9,500 {or 3 monthly payments of £3,166}

All of these examples have been created with
The Startup Formula: Elevate

The Startup Formula: Launch

The Startup Formula: Launch •

The Startup Formula: Launch

Welcome to The Startup Formula Launch – your all-in-one guide for taking your brand and product from idea to shelf-ready with ease and clarity.

This package ensures that every detail is thoughtfully covered, taking the stress and guesswork out of the process, setting you up for a successful market launch with all the key elements in place!

Key elements included:

→ Discovery Call
→ Brief Questionnaire

PHASE 1: Definition
→ Creative Territories

PHASE 2: Creation (2 ROR)*
→ Primary & Secondary Logo proposals
→ Packaging proposals for 1 master SKU
→ Typography
→ Colour Palette
→ Bespoke Icons/Patterns/Illustrations
→ Additional SKUs Rollout Design

PHASE 3: Launch (1 ROR)*
Social Media Assets
→ Instagram Launch Posts (static & animated)
→ Instagram Launch Stories (static & animated)
→ Instagram Background Templates
→ Instagram Highlight Icons
Unboxing Experience
→ Mailer Box Design
→ Leaflet/Brochure
→ Sticker Sheet

PHASE 4: Implementation
→ Brand Guidelines
→ Assets Delivery

Timeline: 4-5 weeks

Investment: £7,000 {or 3 monthly payments of £2333}

All of these examples have been created with
The Startup Formula: Launch

The Startup Formula: Foundations

The Startup Formula: Foundations •

The Startup Formula: Foundations

Welcome to The Startup Formula Foundations – your essential toolkit for taking your brand and product from concept to shelf-ready with confidence and intention.

If you're looking for strong foundations to build your brand on, this package has you covered.

For those who want a more comprehensive approach from the get go The Startup Formula Launch or The Startup Formula Elevate might be what you’re looking for.

Key elements included:

→ Discovery Call
→ Brief Questionnaire

PHASE 1: Definition
→ Creative Territories

PHASE 2: Creation (1 ROR)*
→ Primary & Secondary Logo proposals
→ Packaging proposals for 1 master SKU
→ Typography
→ Colour Palette
→ Bespoke Icons/Patterns/Illustrations

PHASE 3: Launch (1 ROR)*
Social Media Assets
→ Instagram Launch Posts (static)
→ Instagram Launch Stories (static)

PHASE 4: Implementation
→ Assets Delivery

Timeline: 2-3 weeks

Investment: £4,500 {or 3 monthly payments of £1500}

All of these examples have been created with
The Startup Formula: Foundations

How can I help you?

After spending many years working with passionate start-ups & business owners I’ve managed to create the perfect formula to launch your business with a strong brand & packaging design without breaking the bank.

I believe that good design doesn’t need to cost the earth, but investing in your vision is what’s going to set you apart from your competitors!

Why me?

My name is Beatrice Menis, but friends call me B! I’m a Branding & Packaging Designer, educator & multi-hyphenate business owner with 15+ years of industry experience.

I’m on a mission to help product-based businesses who are unsure of where to start and who to trust create packaging designs that truly reflect their brand.

With strategic, research-backed designs, I’ll make sure your packaging stands out on the shelf, making customers eager to take your products home and taking the stress and guesswork out of the process.