You've got the product idea, but no clear brand direction.
You know your product is great, but you need a brand and packaging system that speaks to your customers.
does this sound familiar?
You need more than "just a logo"
You need the brand, packaging, colours, typography and launch assets to all work together from day one.
You're trying to make packaging decisions without knowing what matters.
Labels, boxes, finishes, dielines, suppliers... it's a lot when you've never done it before.
You're worried your packaging won't standout.
Whether it's on a shelf, a market or online shop, you need people to notice it, understand it and want to pick it up.
The packed launch is for you if you're:
Struggling to find time for all the design decisions, or stuck overthinking your next move?
Not sure who your audience is, what gets their attention, or how to speak their language?
Keen to invest in professional branding & packaging so you get a seamless launch process from start to finish, and the best chance of making big sales right away?
Not new to the game, but want to refresh your products' current branding & packaging?
Ready to launch a new product but no idea where to start with packaging?
Ok, but why me?
Because I know what it takes to turn a product idea into a brand and packaging system that feels clear, memorable and ready to sell.
I'm here to take the design side off your plate, so you can launch with packaging that speaks to the right customers, stands out for the right reasons and feels like your brand from day one!
"From a new idea to a fast growing K-Beauty brand, now stocked in Sephora, loved by over one million customers and growing across Europe."
Yepoda, Korean Skincare
"Working together was a game changer, it was the perfect fit to build a brand with big ambitions and a realistic budget. The outcome? Amazing!"
Claudia, CEO & Co-Founder, InFyve
"Customers are more drawn to the product and want to pick it up from the shelf...The packaging has transformed the product into something that's perfect for gifting."
Emma, Beau & Badger
"Working together was a game changer, it was the perfect fit to build a brand with big ambitions and a realistic budget. The outcome? Amazing!"
Claudia, CEO & Co-Founder, InFyve
"Customers are more drawn to the product and want to pick it up from the shelf...The packaging has transformed the product into something that's perfect for gifting."
Emma, Beau & Badger
"From a new idea to a fast growing K-Beauty brand, now stocked in Sephora, loved by over one million customers and growing across Europe."
Yepoda, Korean Skincare
Ok, but why me?
Because I know what it takes to turn a product idea into a brand and packaging system that feels clear, memorable and ready to sell.
I'm here to take the design side off your plate, so you can launch with packaging that speaks to the right customers, stands out for the right reasons and feels like your brand from day one!
What happens when you book?
Here's how we'll take your product from first idea to a brand and packaging system ready to launch.
Phase 1:
Strategy & Direction
You'll fill out a detailed questionnaire to help me understand your vision and goals for your brand, we will then hop on a call to make sure we're aligned.
Next, I'll create Creative Territories, they are brand concept mood boards that explore different directions for your brand. These aren't design decisions but a guide to help you feel out each concept before we dive into the design phase.
CREATIVE TERRITORIES
look & feel moodboards to
communicate the core brand idea
Phase 2 & 3:
Brand Identity & Packaging Design
Based on your chosen Creative Territory, I'll develop Design Proposals, working on your logo & packaging together so you can see how they seamlessly come to life on your product.
You'll experience your brand the way your customers will, on shelf or online. Each proposal will bring your brand to life, showcasing colors, typography and graphic elements. If you have multiple SKUs, you'll see how the design adapts seamlessly across products!
DESIGN PROPOSALS
Branding & packaging are developed together, so the concepts you see reflect how your final product could look in the real world.
Phase 4:
Brand World
With your brand and packaging ready, the next step is focusing on a memorable customer experience. Consistency is key to making a lasting impression!
In this phase, we'll develop your social media assets and unboxing experience, making sure every touchpoint, from purchase to delivery, feels consistent and true to your brand.
LAUNCH READY ASSETS
social media assets and unboxing touchpoints to bring your brand to life
Phase 5:
Handover
Now that your brand has come to life, it's time to organize everything into Brand Guidelines: your go-to guide that will make all future branding decisions effortless and consistent.
You'll also receive all brand assets, in different formats and colourways along with a document detailing where and how to use each format effectively.
BRAND GUIDELINES
brand guidelines and ready to use assets to help you use your brand consistently
The Packed Launch is for product-based businesses and CPG brands who need the full brand & packaging design support to launch in 4/5 weeks.
Your package includes brand identity, packaging design, launch assets and brand guidelines, with deliverables tailored around your product, range and launch needs.
THE INVESTMENT
£6,000
Hi, I'm B, nice to meet you
I'm Beatrice (but please call me B) a Branding & Packaging designer, educator and forever champion of product-based business owners.
With 15+ years of experience designing for global brands, start-ups and everything in between, I know what makes packaging pop and what makes it blend in.
I created The Packed Launch for passionate founders who are ready to bring their product idea, new range or rebrand to life with the full brand and packaging design support behind them.
This is for when you need more than a logo or quick refresh. From creative direction to print-ready files, everything is pulled together to help your product attract the right customers and show up confidently in the market.
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